Podimo, Deezer, Tidal, JUKE, Napster Music streaming services are popping up like mushrooms. But Spotify remains (still) the largest player Jiangxi Mobile Phone Number List in the Netherlands. As many as half of iPhone users have downloaded the app. That is of course interesting data for advertisers. And Spotify is now responding to that, with an extension Jiangxi Mobile Phone Number List of Spotify Advertising. Spotify users Do you also use this streaming service? Then you are certainly not the only one. Besides in the Netherlands, Spotify is a popular platform in 77 other countries. The Q1 results show that the platform has 422 million monthly Jiangxi Mobile Phone Number List active users worldwide. Of these, 182 million users are ‘subscribers’, ie paying subscribers.
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Those are big numbers. Spotify can therefore Jiangxi Mobile Phone Number List be an interesting platform for both nationally and internationally oriented companies to reach a large audience. Spotify user results in Q1 2022. Source: Spotify . Spotify Advertising Despite the attractive user figures, advertisers are reluctant to use audio ads. According to Spotify, this is because the Jiangxi Mobile Phone Number List impact you make with it is difficult to measure. So what your ad actually delivered is not entirely clear. That makes it unattractive to allocate a budget for it.
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At the beginning of this year, Spotify Advertising Jiangxi Mobile Phone Number List also launched a new tool: Ad Studio . This allows you as an advertiser to target better with real-time and genre targeting. This tool makes it possible for both small and large brands and companies to create audio campaigns. To make the results more measurable, the platform is now introducing a new tool: Spotify Brand Jiangxi Mobile Phone Number List Lift. Spotify Fire Lift Spotify Brand Lift shows how Spotify users respond to their audio, video and display ads in the Freemium version of the app. The launch of Spotify Brand Lift follows Spotify’s recent acquisition of Podsights (a podcast ad measurement service) Jiangxi Mobile Phone Number Listand Chartable (a podcast analytics platform).