A significant drop in positions is every SEO specialist’s nightmare. Especially because the cause is often not mentioned by Google. Big drops in Google positions often come after an algorithm update. In some cases, Google announces what the update entails, but much South Africa Phone Number remains conjecture and a gray area. When performing the updates, Google always prioritizes the quality of the search results. So there is a good chance that if you have such a drop, you should take a good South Africa Phone Number look at the quality of your website and content. In these cases EAT comes into play. Especially when it comes to a your money or life (YMYL) website.
Meaning EAT South Africa Phone Number
If these terms mean nothing to you, here’s a brief South Africa Phone Number explanation: Meaning EAT This abbreviation stands for Expertise, Authoritativeness and Trustworthiness. EAT is one of many guidelines Google uses to determine whether content is valuable to South Africa Phone Number readers and whether it should rank well. The E in EAT stands for Expertise and this means that you must be an expert within the field with the text. The A stands for Authoritativeness and this shows that you are an authority or that the authors of the content are.
Meaning YMYL South Africa Phone Number
The T stands for Trustworthiness. This means that the website must be reliable, including on the technical aspect (SSL). Google uses several signals to determine the trustworthiness of your site. Read more about why Google EAT is so important for your website here . Meaning YMYL As Google puts it, “A YMYL site may affect a person’s future happiness, health, financial stability, or safety.” It is therefore important that these websites offer high-quality content. If Google sees the website as a MYLES site, you will not rank at the top if you do not meet the EAT guidelines.